Brand development

Business Naming, Product Names, Taglines, USPs, UVPs, Mission Statements, Value Statements + More

Best AI Copywriting Software
Jasper
➡️ 10,000 Free Word Trial

Write 5x faster with artificial intelligenceJasper is the highest quality AI copywriting tool available with 3000+ 5-star reviews. Over 50+ templates available.

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Logo Design

Best Affordable Custom Logos
DesignCrowd
➡️ Custom Logo Designer Contest

Over 1 million creatives from around the world compete to give you professional logos, websites or any other design for your business at a very low price.

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Best DIY Design Tool
Canva
➡️ Freemium Account

Canva is a simple, drag-and-drop interface that creates beautiful designs without any hassle. Canva turns ideas into beautiful designs with just a few clicks.

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Brand Color Selection

Resources

coolors

Coolors is a free tool that allows you to build beautiful, cohesive branded color combinations that suit your own unique style and company. This program is completely free to use and will have you on your way to a stunningly branded business in no time.

Brand Font Pairings

Resources

fontjoy

Fontjoy is a free artificial intelligence-based program that links complimentary typefaces for your company’s brand. The simple website allows you to input your own text and see how different types would look together on the screen.

business plan development

Business Plan Document

Best AI Copywriting Software
Jasper
➡️ 10,000 Free Word Trial

Write 5x faster with artificial intelligenceJasper is the highest quality AI copywriting tool available with 3000+ 5-star reviews. Over 50+ templates available.

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I may earn a commission if you try it, love it + buy it.

website development

Hosting + Domain Registration

Cheapest Dedicated Hosting
Cloudways
➡️ Free 3-Day Trial

If your website is growing and you are ready for a dedicated server, Cloudways gets you live in minutes leaving behind the slow speeds of shared hosting.

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Best Beginner Hosting Provider
HostGator
➡️Less Than $3/month

HostGator's shared web hosting plans get your website online quickly and affordably. Whether you want to create a blog or sell online, HostGator has a plan for you.

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Website Builders

Resources

wordpress

After years of avoiding WordPress, I finally made the leap and don’t think I’ll ever go back. (The right themes and plugins make all the difference.) WordPress is free and can be installed through your hosting service – link below is to Host Gator to set up your WP site.

Resources

wix

If WordPress isn’t your thing, I used Wix for years and loved it. With several beautiful themes and a user-friendly interface, Wix is simple to use (drop and drag) and has a wealth of business capabilities, including email marketing, CRM, and more.

Website Design (WordPress Themes)

Best WordPress Theme Store
Theme Forest
➡️ Over 20,000 Themes

ThemeForest has the best WordPress themes and website templates. Choose from 1000s of designs to find something that's perfect for your business.

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Must-Have WordPress Plugins

Best WordPress SEO Plugin
RankMath
➡️ Freemium Account

Rank Math is a SEO plugin for WordPress that makes it easy for anyone to optimize their content with built-in suggestions based on widely-accepted best practices.

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Best WordPress Site Backup Plugin
UpdraftPlus
➡️ Freemium Account

Check out this easy-to-use backup, restore and migration WP plugin that backs your site up to the cloud in one click that will save you hours of time and stress!

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Best Site Speed Plugin
NitroPack
➡️ Discount Code: ERICA

If you want a fast website, but don't have the time or skills, NitroPack is for you. This all-in-one speed solution is easy + improves speed scores immediately.

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Best Stock Photo + Video Subscription
Envato Elements
➡️ Unlimited Downloads

Download millions of creative assets for commercial use with one low monthly subscription. Stock photography, videos, graphic templates, themes and more.

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Website Content + Copywriting

Best AI Copywriting Software
Jasper
➡️ 10,000 Free Word Trial

Write 5x faster with artificial intelligenceJasper is the highest quality AI copywriting tool available with 3000+ 5-star reviews. Over 50+ templates available.

Visit Website
I may earn a commission if you try it, love it + buy it.

Website Photos

Best DIY Design Tool
Canva
➡️ Freemium Account

Canva is a simple, drag-and-drop interface that creates beautiful designs without any hassle. Canva turns ideas into beautiful designs with just a few clicks.

Visit Website
I may earn a commission if you try it, love it + buy it.
Best Stock Photo + Video Subscription
Envato Elements
➡️ Unlimited Downloads

Download millions of creative assets for commercial use with one low monthly subscription. Stock photography, videos, graphic templates, themes and more.

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I may earn a commission if you try it, love it + buy it.

Affiliate Marketing Management

Best Affiliate Commission Tracker
Affilimate
➡️ 15 Day Free Trial

Affilimate pulls all your affiliate commissions, clicks and conversions into one clean dashboard so you don't have to do the manual labor anymore.

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Advanced Affiliate Linking
Lasso
➡️ 14 Day Free Trial

Lasso is an affiliate marketing plugin for WordPress to manage your affiliate links, identify opportunities, display your links and increase clicks + conversions.

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Best Beginner Affiliate Linker
Thirsty Affiliates
➡️ WordPress Plugin

ThirstyAffiliates is a WordPress affiliate link management plugin. It allows you to add, manage, and easily insert affiliate links into their post and pages.

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WordPress Developers + Problem Solving

Best 24-Hour Turnaround Service
Fiverr
➡️ 24 Hour Turnaround

If you are looking for on-demand, affordable freelancers - Fiverr is the answer. Check out their wide selection of talents and specialties, with gigs starting at $5.

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UpWork
➡️ 12 Million+ Freelancers

If you are looking for skilled professionals to take your business to the next level, UpWork is an awesome tool to make your hiring process quick and cost-effective.

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social media management

Social Media Design

Best AI Social Media Design Tool
RelayThat
➡️ AI Social Media Design Tool

If you need stunning social media designs, RelayThat is for you. This simple tool takes a few ingredients and provides hundreds of designs in seconds.

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Best Canva Templates
Creative Market
➡️ Thousands of Templates

Millions of fonts, hundreds of thousands of templates and themes, endless images and more - making design for your business simple + affordable.

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Social Media Caption Writing

Best AI Copywriting Software
Jasper
➡️ 10,000 Free Word Trial

Write 5x faster with artificial intelligenceJasper is the highest quality AI copywriting tool available with 3000+ 5-star reviews. Over 50+ templates available.

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I may earn a commission if you try it, love it + buy it.

Social Media Automation + Scheduling

Best Pinterest, IG and FB Tool
Tailwind
➡️ Free Forever Plan

If you use Pinterest, this tool is the best way to manage your pins. Save time and effort so you can spend it creating great content and engaging with followers.

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Social Media Hashtag Research + Tracking

Best Instagram Hashtag Tool
Flick
➡️ 7 Day Free Trial

Flick helps you choose high-quality hashtags to drive more likes, comments and followers. Save time finding hashtags and manage them all in one place.

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Best Pinterest, IG and FB Tool
Tailwind
➡️ Free Forever Plan

If you use Pinterest, this tool is the best way to manage your pins. Save time and effort so you can spend it creating great content and engaging with followers.

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I may earn a commission if you try it, love it + buy it.

email marketing

Email Automation System

Best Overall Email Automation Solution
Active Campaign
➡️ 14 Day Free Trial

Use this email marketing platform to build an impressive customer journey that allows you to grow your list, engage and convert leads into buyers.

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Email Newsletter Copywriting

Best AI Copywriting Software
Jasper
➡️ 10,000 Free Word Trial

Write 5x faster with artificial intelligenceJasper is the highest quality AI copywriting tool available with 3000+ 5-star reviews. Over 50+ templates available.

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I may earn a commission if you try it, love it + buy it.

lead magnets

Lead Magnet Design Templates

Best Canva Templates
Creative Market
➡️ Thousands of Templates

Millions of fonts, hundreds of thousands of templates and themes, endless images and more - making design for your business simple + affordable.

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I may earn a commission if you try it, love it + buy it.
Best DIY Design Tool
Canva
➡️ Freemium Account

Canva is a simple, drag-and-drop interface that creates beautiful designs without any hassle. Canva turns ideas into beautiful designs with just a few clicks.

Visit Website
I may earn a commission if you try it, love it + buy it.

Lead Magnet Ideas + Copywriting

Best AI Copywriting Software
Jasper
➡️ 10,000 Free Word Trial

Write 5x faster with artificial intelligenceJasper is the highest quality AI copywriting tool available with 3000+ 5-star reviews. Over 50+ templates available.

Visit Website
I may earn a commission if you try it, love it + buy it.

finances

Accounting (Revenue + Expense Tracking, Receipts, Invoices, Time Tracking, etc.)

Best Small Business Accounting Tool
Zoho Books
➡️ Freemium Account

Managing business finances is easy with Zoho Books - automate your accounts payable, track expenses, log hours, track inventory + more.

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Small Business Banking

Resources

novo business banking

I had a HORRIBLE experience with another online business banking vendor (*cough* Blue Vine *cough*) that when I found Novo it was the most refreshing experience ever! I was able to stand up my business banking account in a matter of minutes through their website. Super modern site and app, photo deposits, bank linking and more. Quick and responsive customer service. 

Payment Processing

Resources

stripe

Stripe has become one of the biggest payment processors around – their fees are in line with competitors and because of their market share, they integrate with nearly any app or website.

Resources

paypal

PayPal is a great supplementary processor that is easy to use. In addition PayPal checkout can offer payments and credit to your customers, helping boost your conversion.

blogging

Idea Generation, Outlines + Copywriting

Best AI Copywriting Software
Jasper
➡️ 10,000 Free Word Trial

Write 5x faster with artificial intelligenceJasper is the highest quality AI copywriting tool available with 3000+ 5-star reviews. Over 50+ templates available.

Visit Website
I may earn a commission if you try it, love it + buy it.

SEO + Keyword Research

Best Advanced SEO Writing Tool
Surfer SEO
➡️ Premium SEO Tool

Use Surfer SEO to generate content plans for any website in a couple of clicks. Write high-quality and SEO-friendly content to win high positions in Google.

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I may earn a commission if you try it, love it + buy it.
Best WordPress SEO Plugin
RankMath
➡️ Freemium Account

Rank Math is a SEO plugin for WordPress that makes it easy for anyone to optimize their content with built-in suggestions based on widely-accepted best practices.

Visit Website
I may earn a commission if you try it, love it + buy it.

Blog or Article Photos

Best DIY Design Tool
Canva
➡️ Freemium Account

Canva is a simple, drag-and-drop interface that creates beautiful designs without any hassle. Canva turns ideas into beautiful designs with just a few clicks.

Visit Website
I may earn a commission if you try it, love it + buy it.
Best Stock Photo + Video Subscription
Envato Elements
➡️ Unlimited Downloads

Download millions of creative assets for commercial use with one low monthly subscription. Stock photography, videos, graphic templates, themes and more.

Visit Website
I may earn a commission if you try it, love it + buy it.

courses

jasper mastermind with Adam Enfroy (Blog Building Course + Business Network)

Best Blogging Mastermind
Jasper Mastermind
➡️ Join Waitlist

Join the Jasper Mastermind with Adam Enfroy. Learn how to build a profitable blog with private FB group, live events, Q&As and a 40+ hour video course.

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micellaneous whatnot-ery

email Management

Best Beginner CRM System
Streak CRM
➡️ Freemium Account

Streak is a Gmail based CRM with tools to manage your pipeline from your inbox. Manage contacts, track emails, + get insights to move deals forward.

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Business Phone Number

Resources

Google Voice

Cheap and easy way to stand up a business phone number that directly routes to your cellphone for calls and texts. 

Video Responses, Tutorials, Screenshare, etc.

Best Video Messaging Tool
Loom
➡️ Freemium Account

Loom is a video messaging platform to record and share videos of your screen and/or cam and instantly share them. Faster than emails or meeting live.

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File Storage

Resources

Google drive

I was a big Dropbox user for a long time, but, given how many tools I use from Google to run my business I realized it’s much easier to keep all my file storage within Google Drive. You get tons of storage for free but even if you need to upgrade, it’s super cheap. I also love that my website backup system (Updraft Plus) sends my website backups automatically to Google Drive.

Music Mojo

Resources

spotify premium

I am incapable of sitting at my desk for long periods of time without caffeine and music. Spotify is my trusty sidekick pumping out podcasts, beats or ballads depending on my mood and level of motivation for the day.

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